our plan of attack includes:

Project #1

Create an integrated media public service advertising campaign that informs the public about the environmental impact of plastic and ways to reduce waste. Then launch the campaign across all mediums including broadcast, print, and social platforms. 

Project #2

Plan, coordinate, and promote beach and waterway cleanup events in all areas of Florida and the Caribbean. 

Project #3

Get press coverage of the projects and events and create social media posts to distribute through our own affiliate network.